The E-commerce and Digital Marketing Manager / Coordinator assists the corporate leadership team in the development and execution of a consistent e-commerce strategy for a group of 5 Swiss Inn hotels.
Both, part-time and full-time conditions are available for this position.
Swiss Inn Hotels & Resorts corporate office is located in Maadi, Cairo. You would have to spend at least 5 to 10 hours per week in the office.
Key responsibilities for this position include the following areas:
- Develop strategic and tactical e-commerce initiatives to maximize sales and revenue
- Support and train hotels' teams in the development of a consistent rates and yielding strategy
- Conduct regular content and rates audits (OTAs, company's website)
- Coordinate collection of the competition data across the online channels
- Run on a monthly basis a comprehensive online performance report
- Website content management and optimization
- Conduct SEO or engage an external SEO specialist
- Specific and meaningful Google Analytics reports
- Email marketing strategy development and execution
- Provide support and recommendations to the hotels in Social Media channels management
- Actively involved in the Online Reputation Management initiatives
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